Journal of Advertising and Sales Management

Volume & Issue: Volume 3, Issue 3 - Serial Number 11, Summer 2022

Number of Articles: 39

Original Article

Prioritizing the Home-Based Business Marketing obstacles: A Case Study of Markazi Province

Pages 1-18

10.52547/JABM.3.2.2

Kaveh Derakhshani Darabi, Jamshid Omidi, Reza Hasannehad, Negin Barati

Value-Based Organization and Value Creation: Analyzing the Mediating Role of Work Ethics (Case Study: Knowledge-Based Companies, Tehran Science and Technology Parks)

Pages 19-32

10.52547/JABM.3.2.32

reza sepahvand, ayoob sheikhizade

Designing an export-oriented model of petroleum products and its derivatives with a resistance economy approach

Pages 33-48

10.52547/JABM.3.2.1515

Hasan Bashi, Vahid Sanavi grosian, Ali Hosseinzadeh

qualitative model of content marketing promotion; Identification and screening of the most important indicators with the Delphi technique (case study: Iranian sports goods)

Pages 52-68

10.52547/JABM.3.2.4

asma fekrat, Esmaeil Shrifiyan

The Antecedent Role of Customer-Brand Identification, Corporate Social Responsibility and Social Capital in The Relationship Between Customer Citizenship Behavior and Customer Turnover Intention

Pages 69-89

10.52547/JABM.3.2.5

naser seifollahi, Alireza Hamidzadeh Arbabi

The Impact of Investment Treaties on the De-Politicize of Foreign Investment Disputes ( Legalization, Diplomacy, and Development )

Pages 90-101

10.52547/JABM.3.2.6

mostafa heidari haratemeh

Excerpt from a doctoral dissertation

investigation the relationship between organizational and nonorganizational factors with public service motivation

Pages 102-117

10.52547/JABM.3.2.7

alireza manzaritavakoli, mohammadreza bahramzadeh, sanjar salajegheh

Designing and explaining the manager promotion model based on the statement of the second step of the Islamic revolution in the country's social security organization (headquarters)

Pages 525-549

10.52547/JABM.3.2.254156

Mehdi Mohebi, SeyedMohammadReza Davoudi, SeyedRasoul Aghadavoud

Article extracted from a master's thesis

The role of psychological factors in customers' purchase intention and willingness to pay for home energy management system

Pages 118-136

10.52547/JABM.3.2.80

Maryam Zidehsaraei, Mansour Hakim Javadi, Iraj Shakerinia

Explain the role of smart e-marketing on purchasing intent with the mediating role of e-entrepreneurship

Pages 224-235

10.52547/JABM.748383.2.1

Alireza Rousta, morteza jafari zare, Rahele Beiranvand

Excerpt from a doctoral dissertation

Presenting A Personal Branding Model In Social Networks(case study: the field of Educational Services)

Pages 137-168

Morteza Afshari, Payam Paslari, Saeid MoradPour

Analysis Of The Mediating Role Of Culture In The Development Of Culture Economics In Islamic Society Of Iran

Pages 169-176

10.52547/JABM.3.21.1994

mousa jafari babadi, amir hortamani, mehdi basirat

Designing entrepreneurial marketing model of organic agricultural products

Pages 177-189

aliakbar jokar, Seyed Mohammad Javad Mousavi, Ali Shahnazari Dorcheh, Saeed Abdolmanafi

Development of entrepreneurial marketing model in startups

Pages 190-211

maryam pour dasht, Ismail Hasanpour Qoruqchi, Vahid Makizadeh

Providing a model of banking services with an innovation ecosystem approach in state banks

Pages 212-223

hossein mohamdrezaee, Ali hajiha, kambiz heidarzadeh hanzaei

Simulating the integration of agile and intelligent supply chain in Iran's health industry with system dynamics approach

Pages 212-223

10.52547/JABM.3.2.174231

Masoud Hossein khani, Seyed Abdollah Heydariyeh, Farshad Faezi Razi, Mostafa Hashemi Tilehnouei

Interpretive structural modeling of choosing a financing strategy for the supply chain of petrochemical industries

Pages 230-245

10.52547/JABM.3.1.437

Firozeh Naebi, Reza Tehrani, reza radfsr

Innovation and ranking of indicators related to the model of human resource management according to the resilience approach

Pages 235-258

Mohammadhossein Zeinalabedinzadeh Mashhadi, Mohammadreza Kashefy Neishabouri, Abdullah Naami, alireza rousta

Conceptualization and design of the electronic brand model of social networks regarding electronic businesses in the clothing industry (with structural equations approach)

Pages 258-280

10.22034/asm.2022.705175

Seyed Mohammad Nejhad Hioseyni, shadan vahabzadeh, Majid Fani, Azadeh Ashrafi

Original Article

Identifying factors affecting the entrepreneurial state: a mixed approach

Pages 281-306

10.52547/JABM.374721.2.1

Sajjad Mohammadhashem, Ali Rezaian, Mohammad Javad Naeiji, Hossein Vazifehdoost

Investigating the impact of the organization''''s support from social capital on the commitment and job performance of employees

Pages 307-315

10.52547/JABM.3.2.4.495

monireh asgharinejad

Excerpt from a doctoral dissertation

Designing a local model to strengthen the brand position

Pages 316-332

10.52547/JABM.3.2.188.432

Bijan Alipour, Ismail Hasanpour Qoruqchi, Vahid Makizadeh

Obligations of foreign companies in Iran's legal system, its effects and performance guarantees compared to Iranian companies

Pages 333-347

JABM.3.2.15564.35805114

Ashkan Ebdali, Rabia Skini, Alireza Mazloumi Rahani, Saeid Kheradmandi

Explaining the presence of social media in domestic and foreign social networks

Pages 348-363

JABM.3.2.15564.3505584

Ali Mesrian, Ata Ollah Abtahi, Ali Asghar Mahaki

Original Article

Examining cash conversion cycle and financial performance and its impact on marketing

Pages 364-376

JABM.3.2.15564.350212

Hamid Rostamijaaz, Naser Moradi Shahdadi

Excerpt from a doctoral dissertation

Independent Auditing Profession Research Futures Study with Emphsis the Evolution of E-Commerce (Evidence Quality and Assurance Challenge)

Pages 377-402

10.52547/JABM.3.2.3814

Reza Jamehdari, Petro Sepehri, Peyman Imanzadeh

Designing a strategic model of outsourcing in Iran's pharmaceutical industry based on the foundational data theory

Pages 403-419

JABM.3.2.15564.350658

Seyedeh Mehsa Hosseini Aghouzboni, Alireza Zakeri, Mohmood ahmadi sharif, Mehran keshtkar haranaki

Designing a model of brand equity in fast fashion clothing based on foundational data theory

Pages 420-429

JABM.3.2.15564.350478

Mohsen Sabzvari, Mohmood ahmadi sharif, Nader Gharib Navaz Sharbiani, Mehran keshtkar haranaki

Investigating the mediating role of ideological heterogeneity and poor service in relation to the antecedents and consequences of brand hatred in the Iranian banking industry

Pages 430-447

10.52547/JABM.3.1.451

Jafar Akbarzadeh, Ali Hosseinzadeh, Mohammad Ghaffari

Presenting the economic model and transfer of advanced and new technology in the industrialization of the country's building by the method of structural equations

Pages 430-457

JABM.3.2.15564.350207

Mohammad Javad Minaei, Abbas Toloui Ashlaghi, reza radfsr, Farhad HosseinzadehLotfi

Providing an effective model based on the role of good governance in facilitating Iran's business models

Pages 458-475

JABM.3.2.15564.35318

Fazullah Kiani, mir mehrdad peydaei, Sahar Darnyani

Original Article

Engagement of customers through the content produced by the company on the Instagram platform of Novin Insurance

Pages 459-487

10.52547/JABM.3.2.3864

tohfeh ghobadi lamuki, zaniyar ghorbani, hossein hajibabaei

Excerpt from a doctoral dissertation

Designing a SOR-based gamification marketing model with a structural equation approach

Pages 488-524

Mehdi Ghods, seyedeh maasoumeh Ghamkhari, Mehdi Zakipour

Identifying factors influencing the successful experience management of generation Z customers in electronic banking (case study: Tejarat Bank)

10.52547/JABM.3.2.143445444

Ebrahim KazemPour, Kiumars Arya, koroush parsamoein

The relationship between green transformational leadership and municipal green creativity through mediating variables of green intrinsic motivation and creative process engagement

JABM.3.2.15564.358432.08

Somayeh Ahmadzadeh, Negar Liliion

Compilation and explanation of the relational marketing model in Iran's banking industry

JABM.3.2.155656374.3512565047

Ahmad Shabtariani, Mojtaba Maleki, Vahid Makizadeh

Designing a hybrid model of employee compensation in public sectors

JABM.3.2.15564.35576

Mustafa Molazade Soraki, Farshide zameni, Changiz Mohammadizadeh

Presenting and evaluating a conceptual model based on neural marketing in order to investigate the purchase intention of customers from supermarket goods

10.52547/JABM.3.2.188.414

Samira Soltanizadeh, Mahmuod Ahmadi sharif, alireza rousta

The paradigmatic model of Islamic banking customer experience based on comprehensive banking approach

JABM.3.2.15564.35125.765047

amin seif, leila Andervazh, Ebrahiim Albo naiiemi

Journal of Advertising and Sales Management

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