مدیریت تبلیغات و فروش

مدیریت تبلیغات و فروش

تجزیه و تحلیل پادشکنندگی زنجیره تامین صنعت نساجی با ستفاده از روش بهترین بدترین و کوکوسو

نویسندگان
پیمان خداپرست 1
محسن هادی زاده 2
احمد رضا قاسمی 3
محمد باقر فخرزاد 4
1 دانشجوی دکتری مهندسی نساجی دانشگاه یزد
2 دانشکده مهندسی نساجی، دانشگاه یزد، یزد. ایران
3 دانشکده مدیریت، دانشگاه تهران، تهران. ایران
4 دانشکده مهندسی صنایع، دانشگاه یزد، یزد. ایران
JABM.3.2.15564.0954
چکیده
The economic conditions prevailing in the country, sanctions, rapid changes and transformations of the markets, and the complexity and disorder of the market environment, have made it necessary to pay attention to the anti-fragility approach in the industries. One of the most interesting industries is the textile industry. Hence, due to the strategic nature and having a large domestic consumption market, the textile industry must be anti-fragile in order to quickly adapt to new conditions and maintain and improve its competitive value in a safe and stable condition. This research was conducted with a review of the literature in order to achieve the anti-fragility of textile industries throughout the supply chain. We identified the anti-fragility components and weighed them using the best-worst method. Then, we reviewed the literature on the textile industry and interview the experts in this industry, to identify and evaluate the fragility factors. By using the CoCoSo method the most important factors that disrupt anti-fragility were ranked. Finally, the results of the research showed that the components: unexpectedness, Adequate supervisors, and Attraction are the most important components. Also, the results obtained from the CoCoSo method showed that the of ''Lack of investment in the (clothing) industry", "Saturation of the market with counterfeit brands due to the structural weakness of the distribution and smuggling network", and "Undeveloped distribution network" are the most important in the supply chain of the textile industry.
کلیدواژه‌ها
Antifragile Supply Chain
Textile Industry
Anti-fragility theory
BWM
CoCoSo

موضوعات

عنوان مقاله English

Analysis of Supply Chain Anti-fragility in the Textile Industry Using the Best-Worst Method and CoCoSo

نویسندگان English

peiman khodaparast 1
Mohsen Hadizadeh 2
ahmadreza ghasemi 3
muhammad bagher fakhrzad 4
1 Doktor Student Textile Engineering Yazd University, Yazd, Iran
2 Department of Textile Engineering, Yazd University, Yazd, Iran
3 Department of Industrial Management, Tehran University, tehran, Iran
4 Department of Industry Engineering, Yazd University, Yazd, Iran
چکیده English

The economic conditions prevailing in the country, sanctions, rapid changes and transformations of the markets, and the complexity and disorder of the market environment, have made it necessary to pay attention to the anti-fragility approach in the industries. One of the most interesting industries is the textile industry. Hence, due to the strategic nature and having a large domestic consumption market, the textile industry must be anti-fragile in order to quickly adapt to new conditions and maintain and improve its competitive value in a safe and stable condition. This research was conducted with a review of the literature in order to achieve the anti-fragility of textile industries throughout the supply chain. We identified the anti-fragility components and weighed them using the best-worst method. Then, we reviewed the literature on the textile industry and interview the experts in this industry, to identify and evaluate the fragility factors. By using the CoCoSo method the most important factors that disrupt anti-fragility were ranked. Finally, the results of the research showed that the components: unexpectedness, Adequate supervisors, and Attraction are the most important components. Also, the results obtained from the CoCoSo method showed that the of ''Lack of investment in the (clothing) industry", "Saturation of the market with counterfeit brands due to the structural weakness of the distribution and smuggling network", and "Undeveloped distribution network" are the most important in the supply chain of the textile industry.

کلیدواژه‌ها English

Antifragile Supply Chain
Textile Industry
Anti-fragility theory
BWM
CoCoSo
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مدیریت تبلیغات و فروش
دوره 4، شماره 3 - شماره پیاپی 15
تابستان 1402
صفحه 112-125