Journal of Advertising and Sales Management

Journal of Advertising and Sales Management

Keyword Index
A
  • Anti-Corruption Socialization Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Aras Gray Identifying the correct strategic marketing plan for exporting products using the ARAS-G method [Volume 2, Issue 4, 2021, Pages 201-209]
  • Attracting and retaining customers Designing a pattern for attracting and retaining loyal customers based on social responsibility in the clothing industry(A case study of Hakopian stores) [Volume 2, Issue 2, 2021, Pages 1-19]
  • Augmented reality interactive technology The Impact of Psychological Mechanisms on Brand Love and Information Technology Identity through Self-Referencing (Case Study: DJ Kala Online Store, Arak City) [Volume 2, Issue 4, 2021, Pages 15-31]
B
  • Banking Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
  • Banking Industry Designing a model for the application of blockchain technology in the Iranian banking industry based on Grounded theory [Volume 2, Issue 2, 2021, Pages 195-211]
  • Bank of Agriculture Designing and explaining the customer experience management model in order to improve the organizational efficiency of Iran Agricultural Bank [Volume 2, Issue 4, 2021]
  • Bankruptcy A comparative study of the procedure governing bankruptcy in Iranian commercial law and English law [Volume 2, Issue 3, 2021, Pages 187-200]
  • Bankrupt debt A comparative study of the procedure governing bankruptcy in Iranian commercial law and English law [Volume 2, Issue 3, 2021, Pages 187-200]
  • Bankrupt liquidation A comparative study of the procedure governing bankruptcy in Iranian commercial law and English law [Volume 2, Issue 3, 2021, Pages 187-200]
  • Behavioral finance Forecasting the changes in the currency market rate based on the behavioral finance approach and classical finance using the systemic dynamics approach [Volume 2, Issue 3, 2021, Pages 170-184]
  • Behavioral trends Forecasting the changes in the currency market rate based on the behavioral finance approach and classical finance using the systemic dynamics approach [Volume 2, Issue 3, 2021, Pages 170-184]
  • Bilateral Investment Agreement The Effect Of Bilateral Investment Treatie On The Flow Foreign Direct Investment In Developing Countries [Volume 2, Issue 4, 2021, Pages 113-128]
  • Blockchain Designing a model for the application of blockchain technology in the Iranian banking industry based on Grounded theory [Volume 2, Issue 2, 2021, Pages 195-211]
  • Brand Awareness The Effect Of Brand Signature Through The Variables Of Brand Attitude, Brand Awareness And Brand Reputation On Brand Performance [Volume 2, Issue 4, 2021, Pages 162-186]
  • Brand-customer relationships The Role of Brand transgression Severity on Customer Willingness to Brand punish with the Mediating Role of Brand Forgiveness and Brand-Customer Relationships (Case study: Dairy brand customers in Ahvaz) [Volume 2, Issue 1, 2021, Pages 1-15]
  • Brand forgiveness The Role of Brand transgression Severity on Customer Willingness to Brand punish with the Mediating Role of Brand Forgiveness and Brand-Customer Relationships (Case study: Dairy brand customers in Ahvaz) [Volume 2, Issue 1, 2021, Pages 1-15]
  • Brand performance The Effect Of Brand Signature Through The Variables Of Brand Attitude, Brand Awareness And Brand Reputation On Brand Performance [Volume 2, Issue 4, 2021, Pages 162-186]
  • Brand promotion Explaining the role of brand promotion on customer loyalty with mediating role of level five leadership: A case study in Parsian bank [Volume 2, Issue 3, 2021, Pages 196-213]
  • Brand signature The Effect Of Brand Signature Through The Variables Of Brand Attitude, Brand Awareness And Brand Reputation On Brand Performance [Volume 2, Issue 4, 2021, Pages 162-186]
  • Brand transgression Severity The Role of Brand transgression Severity on Customer Willingness to Brand punish with the Mediating Role of Brand Forgiveness and Brand-Customer Relationships (Case study: Dairy brand customers in Ahvaz) [Volume 2, Issue 1, 2021, Pages 1-15]
  • Business Currency systems Strategic Evaluation Of The Effects Of Banks' Foreign Exchange System And Exchange Rate Unification On The Performance Of Tejarat Bank [Volume 2, Issue 3, 2021, Pages 81-94]
  • Business Excellence Models Designing Mutual Influential Concepts Of Culture Of Excellence By Using Interpretative Structural Modeling [Volume 2, Issue 3, 2021, Pages 65-80]
  • Business management Designing a pattern of business management indicators in Meli Bank [Volume 2, Issue 1, 2021]
C
  • Classification Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
  • Clustering Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
  • Cognitive mapping Designing and explaining the customer experience management model in order to improve the organizational efficiency of Iran Agricultural Bank [Volume 2, Issue 4, 2021]
  • Collective Capabilities Evaluating A Conceptual Model Of Strategic Agility In Bank Melli Iran [Volume 2, Issue 3, 2021, Pages 1-14]
  • Commercial Contracts Applying ethical principles in unilateral purchase and sale obligations in commercial contracts [Volume 2, Issue 4, 2021, Pages 245-254]
  • Commercial law Jurisprudence and legal review of creating business documents with artificial intelligence [Volume 2, Issue 2, 2021, Pages 180-194]
  • Competence model Identifying and explaining the dimensions and components of competence of Farhangian University lecturers in Iran [Volume 2, Issue 4, 2021, Pages 264-277]
  • Competitiveness Presenting an investment policy model for competitiveness in the steel industry with a mixed approach [Volume 2, Issue 4, 2021, Pages 201-220]
  • Consumer The Impact of Entrepreneurial Psychological Capital on the Quality of Perceived Services with the Mediating Role of Consumer Purchasing Tendency(Case study: Narcissus flower production and distribution cooperatives in Darrehshahr city) [Volume 2, Issue 4, 2021, Pages 1-14]
  • Consumer Behavior Analyzing the effect of video marketing and its various strategies on consumer behavior (Case study: Ramak Dairy Company) [Volume 2, Issue 1, 2021, Pages 68-77]
  • Consumer Involvement A Survey of the Effect of Electronic Word of Mouth on the Acceptance of Mobile Banking Considering Consumer Participation [Volume 2, Issue 1, 2021, Pages 34-50]
  • Contract termination Effects of epidemic on EPC contracts and its challenges [Volume 2, Issue 4, 2021, Pages 237-244]
  • Corona Disease online stores Investigating The Effect Of Coronary Heart Disease Conditions On Businesses And The Tendency To Start An E-Business (Case Study: Online Stores) [Volume 2, Issue 1, 2021, Pages 115-134]
  • Coronavirus Explaining the strategic model of marketing management with an emphasis on the attitude of consumers with conserding factors creating during the corona epidemic period: A case study in cosmetic products [Volume 2, Issue 1, 2021, Pages 164-182]
  • COVID-19 Effects of epidemic on EPC contracts and its challenges [Volume 2, Issue 4, 2021, Pages 237-244]
  • Cultural Difference The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • Customer experience management Designing and explaining the customer experience management model in order to improve the organizational efficiency of Iran Agricultural Bank [Volume 2, Issue 4, 2021]
  • Customer Loyalty Evaluating The Effect Of Customer Participation, Commitment And Trust On Customer Loyalty With The Mediating Role Of Customer Satisfaction (Case Study: Samsung Products [Volume 2, Issue 3, 2021, Pages 110-131]
  • Customer Loyalty Explaining the role of brand promotion on customer loyalty with mediating role of level five leadership: A case study in Parsian bank [Volume 2, Issue 3, 2021, Pages 196-213]
  • Customer Ranking Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
  • Customer Relationship Management Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
  • Customer Satisfaction Evaluating The Effect Of Customer Participation, Commitment And Trust On Customer Loyalty With The Mediating Role Of Customer Satisfaction (Case Study: Samsung Products [Volume 2, Issue 3, 2021, Pages 110-131]
  • Customer trust Evaluating The Effect Of Customer Participation, Commitment And Trust On Customer Loyalty With The Mediating Role Of Customer Satisfaction (Case Study: Samsung Products [Volume 2, Issue 3, 2021, Pages 110-131]
  • Customer willingness to brand punish The Role of Brand transgression Severity on Customer Willingness to Brand punish with the Mediating Role of Brand Forgiveness and Brand-Customer Relationships (Case study: Dairy brand customers in Ahvaz) [Volume 2, Issue 1, 2021, Pages 1-15]
D
  • Data Mining Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
E
  • Economic Circulation of Art Evaluating the factors affecting the process of culture and art economics; with emphasis on Pierre Bourdieu and David Terasbi theories [Volume 2, Issue 1, 2021, Pages 135-144]
  • Economic policies Presenting an investment policy model for competitiveness in the steel industry with a mixed approach [Volume 2, Issue 4, 2021, Pages 201-220]
  • Economics of Art Evaluating the factors affecting the process of culture and art economics; with emphasis on Pierre Bourdieu and David Terasbi theories [Volume 2, Issue 1, 2021, Pages 135-144]
  • Effort expectancy study the factors affecting the increase of behavioral desire and intention of customers to buy from mobile businesses in Corona using UTAUT technology [Volume 2, Issue 2, 2021, Pages 39-53]
  • Electronic Business Investigating The Effect Of Coronary Heart Disease Conditions On Businesses And The Tendency To Start An E-Business (Case Study: Online Stores) [Volume 2, Issue 1, 2021, Pages 115-134]
  • Electronic Word of Mouth A Survey of the Effect of Electronic Word of Mouth on the Acceptance of Mobile Banking Considering Consumer Participation [Volume 2, Issue 1, 2021, Pages 34-50]
  • Emotion and Cognition Investigating The Effect Of Food Neophobia And Human Crowding On The Behavior Of Impulse Buying Of Street Snacks [Volume 2, Issue 1, 2021, Pages 16-33]
  • Entrepreneurial Marketing Designing A Marketing Model Based On Entrepreneurship And Innovation In Knowledge-Based Companies [Volume 2, Issue 3, 2021, Pages 15-29]
  • Entrepreneurial Marketing Entrepreneurial Marketing Mix Model In The Life Stages Of E-Startups In Iran (Phenomenological Study) [Volume 2, Issue 4, 2021, Pages 129-148]
  • Entrepreneurial Marketing Designing a local model of entrepreneurial marketing for medicinal and aromatic plants in Ilam, Kermanshah and Kurdistan provinces [Volume 2, Issue 4, 2021, Pages 165-179]
  • Entrepreneurial Marketing Mix Entrepreneurial Marketing Mix Model In The Life Stages Of E-Startups In Iran (Phenomenological Study) [Volume 2, Issue 4, 2021, Pages 129-148]
  • Entrepreneurship Designing A Marketing Model Based On Entrepreneurship And Innovation In Knowledge-Based Companies [Volume 2, Issue 3, 2021, Pages 15-29]
  • Entrepreneurship The Impact of Entrepreneurial Psychological Capital on the Quality of Perceived Services with the Mediating Role of Consumer Purchasing Tendency(Case study: Narcissus flower production and distribution cooperatives in Darrehshahr city) [Volume 2, Issue 4, 2021, Pages 1-14]
  • Entrepreneurship Entrepreneurial Marketing Mix Model In The Life Stages Of E-Startups In Iran (Phenomenological Study) [Volume 2, Issue 4, 2021, Pages 129-148]
  • EPC contracts Effects of epidemic on EPC contracts and its challenges [Volume 2, Issue 4, 2021, Pages 237-244]
  • Epidemic disease Effects of epidemic on EPC contracts and its challenges [Volume 2, Issue 4, 2021, Pages 237-244]
  • Ethics evaluation Presenting the evaluation model of the ethics of small and medium industries using structural-interpretive modeling [Volume 2, Issue 2, 2021, Pages 151-164]
  • Excellence Culture Designing Mutual Influential Concepts Of Culture Of Excellence By Using Interpretative Structural Modeling [Volume 2, Issue 3, 2021, Pages 65-80]
  • Exchange Rate Forecasting the changes in the currency market rate based on the behavioral finance approach and classical finance using the systemic dynamics approach [Volume 2, Issue 3, 2021, Pages 170-184]
  • Experience Modeling Providing A Customer Experience Model Based On The Experience Of Islamic Azad University Managers [Volume 2, Issue 4, 2021]
F
  • Facilitating Conditions study the factors affecting the increase of behavioral desire and intention of customers to buy from mobile businesses in Corona using UTAUT technology [Volume 2, Issue 2, 2021, Pages 39-53]
  • Farhangian University lecturers Identifying and explaining the dimensions and components of competence of Farhangian University lecturers in Iran [Volume 2, Issue 4, 2021, Pages 264-277]
  • Feelings of Injustice Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Food Neophobia Investigating The Effect Of Food Neophobia And Human Crowding On The Behavior Of Impulse Buying Of Street Snacks [Volume 2, Issue 1, 2021, Pages 16-33]
  • Foreign Direct investment flow The Effect Of Bilateral Investment Treatie On The Flow Foreign Direct Investment In Developing Countries [Volume 2, Issue 4, 2021, Pages 113-128]
  • Fuzzy Topsis identifying and Ranking Factors Affecting the Rate of Shopping on Online Social Networks Using a Comparative Approach of Fuzzy Topsis with the Kano Model [Volume 2, Issue 2, 2021, Pages 20-38]
G
  • Green human resource management Presenting a green human resource management model with an environmental sustainability approach (case study of the country's social security organization) [Volume 2, Issue 1, 2021, Pages 145-163]
H
  • Human Crowding Investigating The Effect Of Food Neophobia And Human Crowding On The Behavior Of Impulse Buying Of Street Snacks [Volume 2, Issue 1, 2021, Pages 16-33]
I
  • Impulse Buying Investigating The Effect Of Food Neophobia And Human Crowding On The Behavior Of Impulse Buying Of Street Snacks [Volume 2, Issue 1, 2021, Pages 16-33]
  • Information and communication technology Investigating the impact of information and communication technology on the empowerment of women entrepreneurs with the mediating role of social capital and the moderating role of self-efficacy (case study: Baharan Information Technology Company) [Volume 2, Issue 4, 2021, Pages 187-200]
  • Information Management The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • Information Technology Designing a model for the application of blockchain technology in the Iranian banking industry based on Grounded theory [Volume 2, Issue 2, 2021, Pages 195-211]
  • Innovation Designing A Marketing Model Based On Entrepreneurship And Innovation In Knowledge-Based Companies [Volume 2, Issue 3, 2021, Pages 15-29]
  • Insurance Identifying dimensions and components of insurance technology acceptance with Grounded theory method [Volume 2, Issue 3, 2021, Pages 214-230]
  • Intelligent Explaining the strategic model of marketing management with an emphasis on the attitude of consumers with conserding factors creating during the corona epidemic period: A case study in cosmetic products [Volume 2, Issue 1, 2021, Pages 164-182]
  • International Network Reduction The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • International Performance The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • Interpretive Structural Modeling Designing Mutual Influential Concepts Of Culture Of Excellence By Using Interpretative Structural Modeling [Volume 2, Issue 3, 2021, Pages 65-80]
  • Investment Policy Presenting an investment policy model for competitiveness in the steel industry with a mixed approach [Volume 2, Issue 4, 2021, Pages 201-220]
  • Iranian art Evaluating the factors affecting the process of culture and art economics; with emphasis on Pierre Bourdieu and David Terasbi theories [Volume 2, Issue 1, 2021, Pages 135-144]
  • Iranian Trade Law A comparative study of the procedure governing bankruptcy in Iranian commercial law and English law [Volume 2, Issue 3, 2021, Pages 187-200]
  • Islamic Azad University Managers Providing A Customer Experience Model Based On The Experience Of Islamic Azad University Managers [Volume 2, Issue 4, 2021]
  • IT companies Investigating the impact of information and communication technology on the empowerment of women entrepreneurs with the mediating role of social capital and the moderating role of self-efficacy (case study: Baharan Information Technology Company) [Volume 2, Issue 4, 2021, Pages 187-200]
J
  • Job involvement The Effect of Employer Branding on Employee Willingness In Bank Mellat: Mediating Role of Job Attachment [Volume 2, Issue 3, 2021, Pages 132-152]
L
  • Law and Order The Effect Of Bilateral Investment Treatie On The Flow Foreign Direct Investment In Developing Countries [Volume 2, Issue 4, 2021, Pages 113-128]
  • Lionel Messi Recognizing competitive advantage theory: Narrative research of Lionel Messi’s biography [Volume 2, Issue 2, 2021, Pages 82-100]
  • Literature review A review of Brand in Travel Agency through international studies [Volume 2, Issue 2, 2021, Pages 101-125]
  • Logical attractions Evaluating The Effectiveness Of Emotional And Logical Advertising Attractions In Attitudes Towards A Company Brand (Case Study Of Alis Company) [Volume 2, Issue 4, 2021, Pages 50-68]
  • Love for the brand The Impact of Psychological Mechanisms on Brand Love and Information Technology Identity through Self-Referencing (Case Study: DJ Kala Online Store, Arak City) [Volume 2, Issue 4, 2021, Pages 15-31]
M
  • Managers Investigating the impact of social maturity and practical skills on the development of managers' competence [Volume 2, Issue 3, 2021, Pages 185-196]
  • Managers' Experience Providing A Customer Experience Model Based On The Experience Of Islamic Azad University Managers [Volume 2, Issue 4, 2021]
  • Marine Rescue Analysis of maritime privilege trade rights in the payment of wages and rewards for marine rescue [Volume 2, Issue 4, 2021, Pages 278-293]
  • Maritime Law Analysis of maritime privilege trade rights in the payment of wages and rewards for marine rescue [Volume 2, Issue 4, 2021, Pages 278-293]
  • Maritime Privilege Rights Analysis of maritime privilege trade rights in the payment of wages and rewards for marine rescue [Volume 2, Issue 4, 2021, Pages 278-293]
  • Marketing Analyzing the effect of video marketing and its various strategies on consumer behavior (Case study: Ramak Dairy Company) [Volume 2, Issue 1, 2021, Pages 68-77]
  • Marketing identifying and Ranking Factors Affecting the Rate of Shopping on Online Social Networks Using a Comparative Approach of Fuzzy Topsis with the Kano Model [Volume 2, Issue 2, 2021, Pages 20-38]
  • Marketing Designing A Marketing Model Based On Entrepreneurship And Innovation In Knowledge-Based Companies [Volume 2, Issue 3, 2021, Pages 15-29]
  • Marketing Management Explaining the strategic model of marketing management with an emphasis on the attitude of consumers with conserding factors creating during the corona epidemic period: A case study in cosmetic products [Volume 2, Issue 1, 2021, Pages 164-182]
  • Material Need Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Medicinal plants Designing a local model of entrepreneurial marketing for medicinal and aromatic plants in Ilam, Kermanshah and Kurdistan provinces [Volume 2, Issue 4, 2021, Pages 165-179]
  • Melli Bank Designing a pattern of business management indicators in Meli Bank [Volume 2, Issue 1, 2021]
  • Mobile Banking A Survey of the Effect of Electronic Word of Mouth on the Acceptance of Mobile Banking Considering Consumer Participation [Volume 2, Issue 1, 2021, Pages 34-50]
  • Model of mental image Designing and explaining the model of brand image in the curve of the life of electronic products based on the data theory of the foundation [Volume 2, Issue 3, 2021, Pages 185-195]
  • Modification of the contract Examining the theory of adjustment of contracts in Iranian and English law [Volume 2, Issue 2, 2021, Pages 212-222]
  • Moral Values Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Mudarabah sukuk Investigating the impact of factors on the optimal model for innovation in mudaraba sukuk for importing goods [Volume 2, Issue 4, 2021, Pages 180-191]
N
  • Naqsh Jahan Stadium Presentation of the emergency evacuation model of the stadium (case example of Naqsh Jahan Stadium) [Volume 2, Issue 4, 2021, Pages 278-290]
O
  • Open Innovation Experience The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • Opportunity for Corruption Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Organizational Factors Prerequisites For Employee Motivation [Volume 2, Issue 3, 2021, Pages 95-109]
P
  • Parsian Bank Explaining the role of brand promotion on customer loyalty with mediating role of level five leadership: A case study in Parsian bank [Volume 2, Issue 3, 2021, Pages 196-213]
  • Partnership Evaluating The Effect Of Customer Participation, Commitment And Trust On Customer Loyalty With The Mediating Role Of Customer Satisfaction (Case Study: Samsung Products [Volume 2, Issue 3, 2021, Pages 110-131]
  • Performance expectancy study the factors affecting the increase of behavioral desire and intention of customers to buy from mobile businesses in Corona using UTAUT technology [Volume 2, Issue 2, 2021, Pages 39-53]
  • Play Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 30-47]
  • Political Risk The Effect Of Bilateral Investment Treatie On The Flow Foreign Direct Investment In Developing Countries [Volume 2, Issue 4, 2021, Pages 113-128]
  • Proximity The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
  • Psychological capital The Impact of Entrepreneurial Psychological Capital on the Quality of Perceived Services with the Mediating Role of Consumer Purchasing Tendency(Case study: Narcissus flower production and distribution cooperatives in Darrehshahr city) [Volume 2, Issue 4, 2021, Pages 1-14]
R
  • Ramek Dairy Company Analyzing the effect of video marketing and its various strategies on consumer behavior (Case study: Ramak Dairy Company) [Volume 2, Issue 1, 2021, Pages 68-77]
  • RFM Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 48-64]
S
  • Samsung Products Evaluating The Effect Of Customer Participation, Commitment And Trust On Customer Loyalty With The Mediating Role Of Customer Satisfaction (Case Study: Samsung Products [Volume 2, Issue 3, 2021, Pages 110-131]
  • Self-referential The Impact of Psychological Mechanisms on Brand Love and Information Technology Identity through Self-Referencing (Case Study: DJ Kala Online Store, Arak City) [Volume 2, Issue 4, 2021, Pages 15-31]
  • Sepah Bank Khuzestan.topsis Identifying the factors that create agility in Sepah Bank in Khuzestan province with a mixed approach [Volume 2, Issue 2, 2021, Pages 54-69]
  • Sharia Adherence Identifying and prioritizing the factors affecting corruption in Sari Municipality [Volume 2, Issue 1, 2021, Pages 94-114]
  • Social Capital Investigating the impact of information and communication technology on the empowerment of women entrepreneurs with the mediating role of social capital and the moderating role of self-efficacy (case study: Baharan Information Technology Company) [Volume 2, Issue 4, 2021, Pages 187-200]
  • Social Media identifying and Ranking Factors Affecting the Rate of Shopping on Online Social Networks Using a Comparative Approach of Fuzzy Topsis with the Kano Model [Volume 2, Issue 2, 2021, Pages 20-38]
  • Social Media Marketing identifying and Ranking Factors Affecting the Rate of Shopping on Online Social Networks Using a Comparative Approach of Fuzzy Topsis with the Kano Model [Volume 2, Issue 2, 2021, Pages 20-38]
  • Sociological Approach Recognizing competitive advantage theory: Narrative research of Lionel Messi’s biography [Volume 2, Issue 2, 2021, Pages 82-100]
  • Strategic Agility Model Evaluating A Conceptual Model Of Strategic Agility In Bank Melli Iran [Volume 2, Issue 3, 2021, Pages 1-14]
  • Strategic Interpretation Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 30-47]
  • Strategic Marketing Identifying the correct strategic marketing plan for exporting products using the ARAS-G method [Volume 2, Issue 4, 2021, Pages 201-209]
  • Strategic Responding Evaluating A Conceptual Model Of Strategic Agility In Bank Melli Iran [Volume 2, Issue 3, 2021, Pages 1-14]
  • Strategic Sensitivity Evaluating A Conceptual Model Of Strategic Agility In Bank Melli Iran [Volume 2, Issue 3, 2021, Pages 1-14]
  • Strategy as Multiplicity Strategy As Thoughts Multiplicity: The Innovative Participatory Learning Metaphor-Drama Research [Volume 2, Issue 3, 2021, Pages 30-47]
  • Support Identifying dimensions and components of insurance technology acceptance with Grounded theory method [Volume 2, Issue 3, 2021, Pages 214-230]
  • Sustainable Competitiveness The Role Of Social Networks On The Performance Of Women Entrepreneurs (Case Study: Managers Of Women's Clothing Pages) [Volume 2, Issue 4, 2021, Pages 69-84]
T
  • Tendency to retain employees The Effect of Employer Branding on Employee Willingness In Bank Mellat: Mediating Role of Job Attachment [Volume 2, Issue 3, 2021, Pages 132-152]
  • The charm of the employer brand The Effect of Employer Branding on Employee Willingness In Bank Mellat: Mediating Role of Job Attachment [Volume 2, Issue 3, 2021, Pages 132-152]
  • Tourism Industry Investigating the factors of local indigenous sports in the development of sports tourism (Case study: Yazd province) [Volume 2, Issue 4, 2021, Pages 149-161]
  • Tourism Service A review of Brand in Travel Agency through international studies [Volume 2, Issue 2, 2021, Pages 101-125]
  • Travel Agency A review of Brand in Travel Agency through international studies [Volume 2, Issue 2, 2021, Pages 101-125]
U
  • Unilateral commercial obligations Applying ethical principles in unilateral purchase and sale obligations in commercial contracts [Volume 2, Issue 4, 2021, Pages 245-254]
  • Unpleasant experience Investigating the effects of unpleasant experience on staying away from the brand and confronting the brand with the mediating effect of hatred [Volume 2, Issue 1, 2021, Pages 51-67]
V
  • Video Marketing Strategies Analyzing the effect of video marketing and its various strategies on consumer behavior (Case study: Ramak Dairy Company) [Volume 2, Issue 1, 2021, Pages 68-77]
  • Virtual identity (identity identity) The Impact of Psychological Mechanisms on Brand Love and Information Technology Identity through Self-Referencing (Case Study: DJ Kala Online Store, Arak City) [Volume 2, Issue 4, 2021, Pages 15-31]
  • Vision Clarity Evaluating A Conceptual Model Of Strategic Agility In Bank Melli Iran [Volume 2, Issue 3, 2021, Pages 1-14]
W
  • Wages And Rewards Analysis of maritime privilege trade rights in the payment of wages and rewards for marine rescue [Volume 2, Issue 4, 2021, Pages 278-293]
  • Willingness to buy The Impact of Entrepreneurial Psychological Capital on the Quality of Perceived Services with the Mediating Role of Consumer Purchasing Tendency(Case study: Narcissus flower production and distribution cooperatives in Darrehshahr city) [Volume 2, Issue 4, 2021, Pages 1-14]
  • Women Entrepreneurs Identify The Dimensions And Components Of Communication Technology In Order To Empower Women Entrepreneurs In Business [Volume 2, Issue 4, 2021, Pages 32-49]
  • Women Entrepreneurs Investigating the impact of information and communication technology on the empowerment of women entrepreneurs with the mediating role of social capital and the moderating role of self-efficacy (case study: Baharan Information Technology Company) [Volume 2, Issue 4, 2021, Pages 187-200]
Y
  • Yazd Investigating the factors of local indigenous sports in the development of sports tourism (Case study: Yazd province) [Volume 2, Issue 4, 2021, Pages 149-161]