Journal of Advertising and Sales Management

Journal of Advertising and Sales Management

Presenting the evaluation model of human resource excellence in the banking industry

Authors
1 Doctoral student in the field of public management with human resources orientation, Faculty of Humanities, Islamic Azad University, Firoz Kooh branch
2 Assistant Professor, Department of Public Management, Human Resource Orientation, Faculty of Humanities, Islamic Azad University, Firoz Kouh Branch
JABM.3.2.15564.35765408
Abstract
The purpose of the current research is to provide a model for evaluating the excellence of human resources in the banking industry, the research method is exploratory and based on a qualitative approach with a sequential exploratory design, which uses an inductive qualitative content analysis method, which was conducted as a survey. The statistical population in the first qualitative part includes all articles that could be downloaded from databases; in the second qualitative part; The statistical population of this research was the university faculty members who were experts and experts familiar with the research topic, and the sample size included 62 articles and 2 books, which were extracted from reliable databases and databases based on the stratified random sampling method. . Participants were assisted in data analysis and interpretation; According to the content analysis, thirteen main components of ethics management, human resource strategy, managers' attitude and support, labor and employee relations, talent management process, innovation management, data and information systems management, human resource maintenance management process, development of human resources capabilities Improvement of evaluation and feedback processes, development of welfare and well-being of employees, excellence of human resources was achieved. Also, 38 sub-components were extracted for the main components. After analyzing the content and extracting the codes, the components were presented in the form of a template.
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Articles in Press, Accepted Manuscript
Available Online from 23 August 2023